/* SEO Masters — editorial design system. Self-hosted fonts (OFL), zero frameworks. */
@font-face{font-family:"Inter";src:url("/assets/fonts/inter-var.woff2") format("woff2");font-weight:100 900;font-display:swap}
@font-face{font-family:"Instrument Serif";src:url("/assets/fonts/instrument-serif.woff2") format("woff2");font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:"Instrument Serif";src:url("/assets/fonts/instrument-serif-italic.woff2") format("woff2");font-weight:400;font-style:italic;font-display:swap}
:root{
  --ink:#0d0f12;--ink-2:#2b2f36;--muted:#62666e;--line:#e2ded4;--line-2:#d3cec2;
  --paper:#f6f3ec;--paper-2:#efebe1;--white:#fffdf8;
  --accent:#ff5b2e;--accent-ink:#c93d14;--accent-soft:#ffe6dc;
  --dark:#0d0f12;--dark-2:#16191e;--dark-line:#2a2e35;--dark-muted:#a2a7b0;
  --serif:"Instrument Serif",Georgia,"Times New Roman",serif;
  --sans:"Inter",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,Arial,sans-serif;
  --max:1240px;--r:6px;
}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.65;-webkit-font-smoothing:antialiased;font-feature-settings:"ss01","cv11"}
img,svg{display:block;max-width:100%;height:auto}
a{color:inherit;text-decoration-color:var(--accent);text-underline-offset:3px}
a:hover{color:var(--accent-ink)}
p{margin:0 0 1.1em}
h1,h2,h3,h4{margin:0 0 .5em;color:var(--ink);font-weight:400}
h1,.display{font-family:var(--serif);font-size:clamp(2.7rem,6.4vw,5.6rem);line-height:.98;letter-spacing:-.02em}
h2{font-family:var(--serif);font-size:clamp(2rem,4vw,3.3rem);line-height:1.04;letter-spacing:-.015em}
h3{font-family:var(--sans);font-size:1.12rem;font-weight:650;letter-spacing:-.01em;line-height:1.35}
h1 em,h2 em{font-style:italic;color:var(--accent-ink)}
.dark h1 em,.dark h2 em{color:var(--accent)}
ul,ol{padding-left:1.2em;margin:0 0 1.1em}li{margin:.35em 0}
.wrap{max-width:var(--max);margin:0 auto;padding:0 28px}
.narrow{max-width:760px}
.skip{position:absolute;left:-9999px}.skip:focus{left:12px;top:12px;z-index:99;background:#fff;padding:8px 12px}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px}
.kicker{font-family:var(--sans);font-size:.74rem;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);display:flex;align-items:center;gap:10px;margin-bottom:22px}
.kicker::before{content:"";width:28px;height:1px;background:currentColor}
.dark .kicker{color:var(--dark-muted)}
.lede{font-size:clamp(1.12rem,1.6vw,1.32rem);line-height:1.55;color:var(--ink-2);max-width:680px}
.dark .lede{color:#cdd1d8}
.muted{color:var(--muted)}

/* Header */
.hdr{position:sticky;top:0;z-index:40;background:rgba(246,243,236,.86);backdrop-filter:saturate(160%) blur(14px);border-bottom:1px solid var(--line)}
.hdr .wrap{display:flex;align-items:center;justify-content:space-between;height:72px}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;color:var(--ink);font-weight:700;letter-spacing:-.01em;font-size:1.05rem}
.brand:hover{color:var(--ink)}
.brand i{font-family:var(--serif);font-style:italic;font-weight:400;font-size:1.3rem}
.nav{display:flex;align-items:center;gap:2px;list-style:none;margin:0;padding:0}
.nav>li{position:relative;margin:0}
.nav a,.nav button{display:block;padding:9px 13px;font:inherit;font-size:.93rem;font-weight:550;color:var(--ink-2);text-decoration:none;background:none;border:0;cursor:pointer;border-radius:4px}
.nav a:hover,.nav button:hover{color:var(--ink);background:var(--paper-2)}
.nav a[aria-current]{color:var(--accent-ink)}
.mega{display:grid;visibility:hidden;opacity:0;transform:translateY(-4px);transition:opacity .15s ease,transform .15s ease,visibility 0s linear .25s;position:absolute;top:100%;left:-20px;width:640px;margin-top:8px!important;background:var(--white);border:1px solid var(--line);box-shadow:0 30px 60px -20px rgba(13,15,18,.25);padding:14px;grid-template-columns:1fr 1fr;gap:4px;list-style:none;margin:0}
.mega::before{content:"";position:absolute;left:0;right:0;top:-14px;height:14px}
.dd:hover .mega,.dd:focus-within .mega,.dd.open .mega{visibility:visible;opacity:1;transform:none;transition-delay:0s}
.dd.closed .mega{visibility:hidden;opacity:0}
.mega.narrow-mega{width:460px;grid-template-columns:1fr}
.chev{display:inline-block;width:7px;height:7px;border-right:1.5px solid currentColor;border-bottom:1.5px solid currentColor;transform:rotate(45deg);margin:0 0 3px 6px;transition:transform .2s}
.dd:hover .chev,.dd.open .chev{transform:rotate(-135deg);margin-bottom:-1px}
.mega a:hover b{color:var(--accent-ink)}
.mega a{padding:12px 14px}
.mega b{display:block;font-weight:650;color:var(--ink);font-size:.95rem}
.mega span{display:block;font-weight:400;color:var(--muted);font-size:.84rem;line-height:1.4;margin-top:2px}
.mega .lbl{grid-column:1/-1;font-size:.7rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);padding:6px 14px 2px}
.btn{display:inline-flex;align-items:center;gap:10px;padding:14px 22px;font:inherit;font-weight:600;font-size:.97rem;text-decoration:none;border:1px solid var(--ink);background:var(--ink);color:var(--paper);border-radius:999px;cursor:pointer;transition:background .2s,color .2s,transform .2s}
.btn:hover{background:var(--accent-ink);border-color:var(--accent-ink);color:#fff;transform:translateY(-1px)}
.btn .arr{transition:transform .2s}.btn:hover .arr{transform:translateX(3px)}
.btn.ghost{background:transparent;color:var(--ink)}
.btn.ghost:hover{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.dark .btn{background:var(--paper);color:var(--ink);border-color:var(--paper)}
.dark .btn:hover{background:var(--accent-ink);border-color:var(--accent-ink);color:#fff}
.dark .btn.ghost{background:transparent;color:var(--paper);border-color:#4a4f58}
.btn.sm{padding:10px 16px;font-size:.9rem}
.nav a.btn{background:var(--ink);color:var(--paper);margin-left:10px;padding:10px 18px;border-radius:999px}
.nav a.btn:hover{color:#fff;background:var(--accent-ink)}
.burger{display:none;background:none;border:1px solid var(--line-2);border-radius:4px;padding:8px 10px;cursor:pointer}

/* Sections */
section{padding:112px 0}
.s-sm{padding:72px 0}
.dark{background:var(--dark);color:#d9dce1}
.dark h2,.dark h3,.dark h1{color:#fff}
.alt{background:var(--paper-2)}
.white{background:var(--white)}
.rule{border-top:1px solid var(--line)}
.dark .rule{border-color:var(--dark-line)}
.sec-head{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:end;margin-bottom:64px}
.sec-head p{color:var(--muted);font-size:1.08rem;margin:0}
.dark .sec-head p{color:var(--dark-muted)}

/* Hero */
.hero{padding:96px 0 0;position:relative;overflow:hidden}
.hero h1{max-width:1050px}
.hero .lede{margin-top:30px}
.hero-ctas{display:flex;flex-wrap:wrap;gap:12px;margin-top:38px}
.hero-meta{margin-top:84px;display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line)}
.hero-meta div{padding:26px 24px 30px 0;border-right:1px solid var(--line);margin-right:24px}
.hero-meta div:last-child{border-right:0}
.hero-meta b{display:block;font-family:var(--serif);font-weight:400;font-size:2.4rem;line-height:1;color:var(--ink);margin-bottom:8px}
.hero-meta span{font-size:.9rem;color:var(--muted);line-height:1.45;display:block}
.page-hero{padding:88px 0 80px;border-bottom:1px solid var(--line)}
.page-hero h1{font-size:clamp(2.5rem,5.4vw,4.6rem);max-width:980px}
.crumbs{font-size:.84rem;color:var(--muted);margin-bottom:28px}
.crumbs a{color:var(--muted);text-decoration:none}.crumbs a:hover{color:var(--ink)}

/* Grids & cards */
.g{display:grid;gap:0}
.g2{grid-template-columns:repeat(2,1fr)}.g3{grid-template-columns:repeat(3,1fr)}.g4{grid-template-columns:repeat(4,1fr)}
.cells{border-top:1px solid var(--line);border-left:1px solid var(--line)}
.cells>*{border-right:1px solid var(--line);border-bottom:1px solid var(--line);padding:36px 32px}
.dark .cells,.dark .cells>*{border-color:var(--dark-line)}
a.cell{display:block;text-decoration:none;color:inherit;transition:background .25s}
a.cell:hover{background:var(--white);color:inherit}
.dark a.cell:hover{background:var(--dark-2)}
.cell .num{font-family:var(--serif);font-style:italic;font-size:1.35rem;color:var(--accent-ink);display:block;margin-bottom:28px}
.dark .cell .num{color:var(--accent)}
.cell h3{font-size:1.3rem;margin-bottom:12px}
.cell p{color:var(--muted);font-size:.98rem;margin-bottom:18px}
.dark .cell p{color:var(--dark-muted)}
.cell .go{font-size:.88rem;font-weight:650;display:inline-flex;gap:8px;align-items:center}
.cell .go::after{content:"→";transition:transform .2s}
a.cell:hover .go::after{transform:translateX(4px)}
.tag{display:inline-block;font-size:.7rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;padding:5px 9px;border:1px solid var(--line-2);border-radius:999px;color:var(--muted);margin:0 6px 8px 0}
.dark .tag{border-color:var(--dark-line);color:var(--dark-muted)}

/* Split */
.split{display:grid;grid-template-columns:5fr 7fr;gap:80px;align-items:start}
.split.even{grid-template-columns:1fr 1fr}
.sticky{position:sticky;top:110px}
.prose{font-size:1.06rem}
.prose p,.prose li{color:var(--ink-2)}
.dark .prose p,.dark .prose li{color:#c9cdd4}
.prose h2{font-size:clamp(1.8rem,3vw,2.5rem);margin-top:1.6em}
.prose h3{margin-top:1.6em;font-size:1.15rem}
.prose strong{color:var(--ink);font-weight:650}
.dark .prose strong{color:#fff}
.pull{font-family:var(--serif);font-size:clamp(1.6rem,2.8vw,2.3rem);line-height:1.2;border-left:2px solid var(--accent);padding-left:28px;margin:44px 0;color:var(--ink)}
.dark .pull{color:#fff}

/* Lists */
.ticks{list-style:none;padding:0;margin:0}
.ticks li{padding:18px 0 18px 36px;border-bottom:1px solid var(--line);position:relative;margin:0}
.ticks li:first-child{border-top:1px solid var(--line)}
.ticks li::before{content:"";position:absolute;left:2px;top:27px;width:14px;height:8px;border-left:2px solid var(--accent-ink);border-bottom:2px solid var(--accent-ink);transform:rotate(-45deg)}
.ticks b{display:block;color:var(--ink);font-weight:650}
.ticks span{color:var(--muted);font-size:.97rem}
.dark .ticks li{border-color:var(--dark-line)}
.dark .ticks b{color:#fff}.dark .ticks span{color:var(--dark-muted)}
.dark .ticks li::before{border-color:var(--accent)}
.vs{width:100%;border-collapse:collapse;font-size:.97rem}
.vs th,.vs td{text-align:left;padding:18px 20px 18px 0;border-bottom:1px solid var(--line);vertical-align:top}
.vs th{font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);font-weight:700}
.vs td:first-child{font-weight:650;color:var(--ink);width:24%}
.vs td{color:var(--ink-2)}
.dark .vs th,.dark .vs td{border-color:var(--dark-line)}.dark .vs td{color:#c9cdd4}.dark .vs td:first-child{color:#fff}
.tbl{overflow-x:auto;-webkit-overflow-scrolling:touch}

/* Steps / timeline */
.phases{counter-reset:p;display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line)}
.phase{padding:32px 28px 8px 0;border-right:1px solid var(--line);margin-right:28px}
.phase:last-child{border-right:0;margin-right:0}
.phase::before{counter-increment:p;content:"Phase " counter(p);display:block;font-size:.72rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--accent-ink);margin-bottom:14px}
.phase h3{font-family:var(--serif);font-weight:400;font-size:1.65rem;line-height:1.1}
.phase p{color:var(--muted);font-size:.95rem}
.phase small{display:block;font-size:.8rem;color:var(--muted);margin-bottom:10px;font-weight:600}
.dark .phases,.dark .phase{border-color:var(--dark-line)}.dark .phase p,.dark .phase small{color:var(--dark-muted)}.dark .phase::before{color:var(--accent)}

/* Engagement cards */
.eng{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.eng .card{background:var(--white);border:1px solid var(--line);padding:34px 30px;display:flex;flex-direction:column}
.eng .card.feat{background:var(--dark);color:#d9dce1;border-color:var(--dark)}
.eng .card.feat h3,.eng .card.feat .price{color:#fff}
.eng .price{font-family:var(--serif);font-size:2.6rem;line-height:1;margin:16px 0 4px;color:var(--ink)}
.eng .per{font-size:.85rem;color:var(--muted)}
.eng .card.feat .per,.eng .card.feat .ticks span{color:var(--dark-muted)}
.eng .card .ticks{margin:24px 0 28px;flex:1}
.eng .card .ticks li{padding:12px 0 12px 30px;font-size:.94rem}
.eng .card .ticks li::before{top:19px;width:12px;height:7px}
.eng .card.feat .ticks li{border-color:var(--dark-line);color:#d9dce1}
.eng .card.feat .ticks li::before{border-color:var(--accent)}

/* FAQ */
.faq details{border-bottom:1px solid var(--line)}
.faq details:first-of-type{border-top:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;padding:26px 48px 26px 0;font-weight:600;font-size:1.08rem;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"";position:absolute;right:6px;top:34px;width:12px;height:12px;border-right:1.5px solid var(--ink);border-bottom:1.5px solid var(--ink);transform:rotate(45deg);transition:transform .2s}
.faq details[open] summary::after{transform:rotate(-135deg);top:40px}
.faq details p{color:var(--ink-2);padding-right:48px;margin-bottom:26px}

/* CTA */
.cta{background:var(--dark);color:#d9dce1;padding:120px 0;position:relative;overflow:hidden}
.cta h2{color:#fff;font-size:clamp(2.4rem,5.4vw,4.8rem);max-width:980px}
.cta h2 em{color:var(--accent)}
.cta .lede{color:#b8bdc6}
.cta::after{content:"";position:absolute;right:-180px;bottom:-260px;width:620px;height:620px;border-radius:50%;background:radial-gradient(circle,rgba(255,91,46,.35),rgba(255,91,46,0) 65%);pointer-events:none}

/* Forms */
.form{display:grid;gap:20px}
.form .row{display:grid;grid-template-columns:1fr 1fr;gap:20px}
label{display:block;font-size:.84rem;font-weight:650;margin-bottom:8px;color:var(--ink)}
label .opt{font-weight:400;color:var(--muted)}
input,select,textarea{width:100%;font:inherit;font-size:1rem;padding:14px 16px;border:1px solid var(--line-2);background:var(--white);color:var(--ink);border-radius:var(--r)}
input:focus,select:focus,textarea:focus{outline:none;border-color:var(--ink);box-shadow:0 0 0 3px rgba(255,91,46,.18)}
textarea{min-height:130px;resize:vertical}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chips label{display:flex;align-items:center;gap:8px;margin:0;font-weight:550;font-size:.9rem;border:1px solid var(--line-2);border-radius:999px;padding:9px 15px;cursor:pointer;background:var(--white)}
.chips input{width:auto;margin:0;accent-color:var(--accent)}
.chips label:has(input:checked){border-color:var(--ink);background:var(--ink);color:var(--paper)}
.hp{position:absolute!important;left:-10000px!important;width:1px;height:1px;overflow:hidden}
.note{font-size:.84rem;color:var(--muted)}
.panel{background:var(--white);border:1px solid var(--line);padding:40px}

/* Assessment */
.q{padding:30px 0;border-bottom:1px solid var(--line)}
.q:first-child{border-top:1px solid var(--line)}
.q legend{font-weight:650;font-size:1.06rem;margin-bottom:16px;padding:0}
.q legend small{display:block;font-weight:400;color:var(--muted);font-size:.86rem;margin-top:4px}
.q fieldset{border:0;padding:0;margin:0}
.opts{display:grid;grid-template-columns:repeat(4,1fr);gap:8px}
.opts label{margin:0;border:1px solid var(--line-2);background:var(--white);padding:12px 14px;font-weight:500;font-size:.88rem;line-height:1.35;cursor:pointer;border-radius:var(--r);display:flex;gap:10px;align-items:flex-start}
.opts input{width:auto;margin-top:3px;accent-color:var(--accent)}
.opts label:has(input:checked){border-color:var(--ink);box-shadow:inset 0 0 0 1px var(--ink)}
.result{background:var(--dark);color:#d9dce1;padding:44px}
.result h3{color:#fff;font-family:var(--serif);font-weight:400;font-size:2.4rem;line-height:1.05}
.meter{height:6px;background:var(--dark-line);margin:22px 0 26px;position:relative}
.meter i{position:absolute;left:0;top:0;bottom:0;background:var(--accent);transition:width .5s}

/* Article */
.article{font-size:1.1rem;line-height:1.75}
.article h2{font-size:clamp(1.8rem,3vw,2.4rem);margin-top:1.8em}
.article h3{margin-top:1.5em;font-size:1.16rem}
.article p,.article li{color:var(--ink-2)}
.article table{margin:24px 0}
.byline{display:flex;gap:18px;flex-wrap:wrap;font-size:.88rem;color:var(--muted);margin-top:26px}
.toc{border-top:1px solid var(--line);padding-top:20px;font-size:.92rem}
.toc b{display:block;font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);margin-bottom:10px}
.toc ol{padding-left:1.1em}
.toc a{text-decoration:none;color:var(--ink-2)}.toc a:hover{color:var(--accent-ink)}
.keytake{background:var(--white);border:1px solid var(--line);border-left:3px solid var(--accent);padding:26px 30px;margin:0 0 40px}
.keytake b{font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--accent-ink);display:block;margin-bottom:8px}
.keytake ul{margin:0}
.layout{display:grid;grid-template-columns:minmax(0,1fr) 300px;gap:80px}

/* Diagram */
.diagram{background:var(--white);border:1px solid var(--line);padding:34px}
.dark .diagram{background:var(--dark-2);border-color:var(--dark-line)}

/* Footer */
.ftr{background:var(--dark);color:var(--dark-muted);padding:88px 0 36px;font-size:.93rem;border-top:1px solid var(--dark-line)}
.ftr .brand{color:#fff}
.ftr a{color:#d9dce1;text-decoration:none}.ftr a:hover{color:var(--accent)}
.fgrid{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:48px}
.ftr h4{font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:#fff;font-weight:700;margin-bottom:18px}
.ftr ul{list-style:none;padding:0;margin:0}.ftr li{margin:0 0 10px}
.fbig{font-family:var(--serif);font-size:clamp(2.6rem,7vw,6rem);line-height:.95;color:#fff;margin:0 0 70px;letter-spacing:-.02em}
.fbig em{color:var(--accent)}
.fbot{display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;border-top:1px solid var(--dark-line);margin-top:64px;padding-top:26px;font-size:.84rem}

/* Reveal */
.rv{opacity:0;transform:translateY(16px);transition:opacity .8s ease,transform .8s ease}
.rv.in{opacity:1;transform:none}
.no-js .rv{opacity:1;transform:none}

@media (max-width:1080px){
  .g4,.hero-meta{grid-template-columns:repeat(2,1fr)}
  .phases{grid-template-columns:repeat(2,1fr)}
  .phase:nth-child(2){border-right:0;margin-right:0}
  .eng{grid-template-columns:1fr}
  .fgrid{grid-template-columns:1fr 1fr}
  .layout{grid-template-columns:1fr}
  .opts{grid-template-columns:1fr 1fr}
}
@media (max-width:900px){
  .burger{display:block}
  .nav{display:none;position:absolute;top:72px;left:0;right:0;background:var(--paper);flex-direction:column;align-items:stretch;padding:12px 20px 24px;border-bottom:1px solid var(--line);max-height:calc(100vh - 72px);overflow:auto}
  .nav.open{display:flex}
  .mega,.mega.narrow-mega{position:static;display:grid;visibility:visible;opacity:1;transform:none;width:auto;box-shadow:none;border:0;padding:0;margin:0!important;grid-template-columns:1fr;background:transparent}
  .mega::before{display:none}
  .mega .lbl{display:none}
  .mega a{padding:9px 13px}
  .mega b{font-weight:550;font-size:.98rem}
  .chev{display:none}
  .dd>button{font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);padding:14px 13px 4px;cursor:default}
  .mega span{display:none}
  .nav .btn{margin:10px 0 0;justify-content:center}
  section{padding:76px 0}
  .sec-head,.split,.split.even,.g2,.g3{grid-template-columns:1fr}
  .sec-head{gap:20px;margin-bottom:44px}
  .split{gap:40px}
  .sticky{position:static}
  .hero{padding-top:64px}
  .hero-meta{margin-top:56px}
}
@media (max-width:600px){
  body{font-size:16px}
  .wrap{padding:0 18px}
  .g4,.hero-meta,.phases,.fgrid,.opts,.form .row{grid-template-columns:1fr}
  .hero-meta div,.phase{border-right:0;margin-right:0;border-bottom:1px solid var(--line)}
  .cells>*{padding:28px 22px}
  .panel,.result{padding:26px}
  .cta{padding:84px 0}
}
@media (prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important}.rv{opacity:1;transform:none}}
.result .btn{background:var(--accent-ink);border-color:var(--accent-ink);color:#fff}.result .btn:hover{background:#fff;color:var(--ink);border-color:#fff}
.panel.dark{background:var(--dark);color:#d9dce1}.panel.dark h2{color:#fff}

/* Utilities added in audit */
.sr{position:absolute!important;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.ftr .fh{font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:#fff;font-weight:700;margin:0 0 18px}
.result .r-level{color:#fff;font-family:var(--serif);font-weight:400;font-size:2.4rem;line-height:1.05;margin:0}
.panel.dark .kicker{color:var(--dark-muted)}
.panel.dark a:not(.btn){color:#fff}
.prose .ph{font-family:var(--sans);font-size:1.15rem;font-weight:650;letter-spacing:-.01em;margin-top:1.6em}